WHERE BRANDS
COME TO PLAY

With 20 years experience in the corporate licensed industry, Canadian leagues and teams rely on Genumark Sports & Licensing division. Genumark is contracted by each league to develop unique licensed products used as promotional giveaways by corporate partners.

CFL logo
CHL logo
NBA logo
NFL logo
NHL shield logo
Sports league logos
Coors Light embroidered hat
Snapshot of a custom hoody pocket with a red Rogers label sewn on

ARE YOU
AN OFFICIAL
SPONSOR?

Is your company an official partner to a professional sports league or team? If so, then you should think about further leveraging the sponsorship and activating your brand through co-branded licensed merchandise provided by Genumark. As an official partner, you have the rights to purchase licensed merchandise.

CAN I CO-BRAND
WITH SPORTS LEAGUES
& TEAM LOGOS?

Let’s be honest, most of us would love to have our company’s logo co-branded on promotional merchandise with a professional team, league, or event logo.
BUT!
Before we can get started, ask yourself the following questions.
Is your company an official sponsor of a major league?
Is your company an official sponsor of a major league team?
If you answered YES to either of these questions, then let’s get started!

customized new era hat with the 2016 NBA All Star Toronto logo patch on the front
Custom baseball hat embroidered with a white Toronto Raptors logo.
Promotional hoody with the Team Canada logo printed on the chest. The sleeves are red and the body grey

Only official corporate sponsors are permitted to utilize licensed merchandise for a promotional giveaway.

At Genumark, we take corporate licensed merchandise very seriously. The co-branded merchandise we produce must first go through a strict approval process by the respective league and/or team to ensure all products, logo positions and colours meet the required brand standards. The end result provides each corporate sponsor with a unique co-branded licensed product that sets them apart from the rest.