We’re proud to share that our Executive Chairman Mark Freed and CEO Mitch Freed have been named to the Counselor ASI Power 50 for 2025. This list recognizes the most influential leaders in the promotional products and corporate branded merchandise industry.
This honour reflects the leadership and vision that continue to drive Genumark forward. Over the past year, we’ve exceeded U.S. sales goals, expanded our Canadian uniform programs, and begun an ERP migration that will integrate AI to boost productivity and operational excellence.
As a certified B Corp, we’re committed to growing with purpose – ensuring that everything we do reflects our values of sustainability, community, and impact. Through partnerships like our TELUS Environmental Solutions giveback initiative, we’re helping clients tell their stories while doing good for people and the planet.
“We lead with three commitments: to be big enough to matter but small enough to care, to grow with purpose as a B Corp, and to help businesses tell their stories through branded merchandise that creates real connection,” says Mitch.
Congratulations to Mark and Mitch on this well-deserved recognition!
Read their full profile HERE.
